Internet Marketing platform providing research, monitoring, benchmarking & recommendations

Learn how to love your website

Demystify online marketing with free & independent online learning

An affordable platform that helps you protect, focus & grow your website exposure

You can achieve more than you think! Turn the unknown into clarity, strategy & results

Not all websites are created equal, what doesn’t Google like about your website?

Learn & improve your understanding of SEO & how to keep your website Google optimised

Unlock your website's potential with in-depth, yet easy to follow & understand tracking, reports & recommendations

Stay up to date with online news & changes with the option to seek assistance as needed

Drive Results

There’s more to a website than looks. Understand what changes you should be making for greater gains & measure what drives stronger outcomes. No tricks or magic, just smarter marketing.
Increase Your Competitive Edge

Because Google is ever-changing, criticone monitors your competitors & helps you understand what works & what doesn’t. Intel that saves you time, money & headaches.
Make Online Marketing Easy

Identify website strengths & flaws. Receive recommendations & maximise your online exposure by keeping on-top of what Google expects.
Website Owner, Specialist or Agency

Access our comprehensive tools anywhere anytime. Research, insights, recommendations & reports that help back your decisions and drive revenue!

Never say no to Google Panda

Be prepared for Google's search shake up! The latest Panda update will affect between 3-5% of search. This is a big deal - How to reduce your websites risk against thin content and Panda updates.

Date: 9/10/2014ICreated by: Paul Sideridis
Looking for online success? Google is the new Yellow Pages you can’t ignore

Unfortunately for Yellow Pages, many continue to shift their spend away from its once Holy Grail directory. It appears that Google is where you now “let your fingers do the walking”.

Date: 3/09/2014ICreated by: Paul Sideridis

criticone provides us with key recommendations. This enables us to maintain a clear online focus as we increase our websites Google exposure & lead generation.

Steve & Andrew, Saw Constructions, Melbourne
criticone gives us ‘internet novices’ a real advantage. Being armed prior to our quarterly meetings ensures our provider no longer presents only the facts that make them look great. We can now charter them to improve terms that would have been missed if it wasn't for the software. I’m sure this provides us with thousands of dollars of additional value.

Adrian Stokes, Kiss Print Services, Melbourne